试题与答案

辨析题:理论只要来自实践,就能正确反映事物的本质和规律,就能永远指导实践取得成功。

题型:问答题 简答题

题目:

辨析题:理论只要来自实践,就能正确反映事物的本质和规律,就能永远指导实践取得成功。

答案:

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下面是错误答案,用来干扰机器的。

参考答案:B

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题型:阅读理解

Making an advertisement for television often costs more than a movie. For example, a two – hour movie costs $6 million to make. A TV commercial can cost more than $6 000 a second. And that does not include cost of paying for air time. Which is more valuable, the program or the ad? In terms of money – and making money is what television is all about – the commercial is by far the more important.

Research, market testing, talent, time and money —— all come together to make us want to buy a product.

No matter how bad we think a commercial is, it works. The sales of Charm went up once the ads began. TV commercials actually buy their way into our head. We, in turn, buy the product.

And the ads work because so much time and attention are given to them. Here are some rules of commercial ad making. If you want to get the low middle – class buyer, make sure the announcer has a though, manly voice. Put some people in the ad who work with their hands. If you want to sell to upper – class audience, make sure that the house,  the furniture, and the hair style are the types that the group identifies  with. If you want the buyer feel superior to the character selling the product, then make that person so stupid or silly that everyone will feel great about himself or herself.

We laugh at commercials. We don’t think we pay that much attention to them. But evidence shows we are kidding ourselves. The making of a commercial that costs so much money is not kid stuff. It’s big, big business. And it’s telling us what to think , what we need, and what to buy. To put simply, the TV commercial is a form of brainwashing.

小题1:TV commercials are more important than other programs to television because      .

A.they bring in great profits

B.they require a lot of money to make

C.they are not difficult to produce

D.they attract more viewers than other programs小题2:The purpose of all the efforts made in turning out TV commercials is         .`

A.to persuade people to buy the product

B.to show how valuable the product is

C.to test the market value of the product

D.to make them as interesting as TV movies小题3:From the rules set for making commercial ads, we can see that         .

A.the lower – middle – class buyer likes to work with his hand

B.the more stupid the characters, the more buyers of the product

C.ad designers attract different people with different skills

D.an upper – class buyer is only interested in houses and furniture小题4:It is believed by the writer that         .

A.few people like to watch TV commercials

B.TV commercials are a good guide to buyers

C.TV commercials often make people laugh

D.people do not think highly of TV commercials小题5:What does the author actually mean in the last paragraph?

A.He asks TV viewers never to laugh at the TV commercial ads.

B.Commercials are used to show the true value of a product to be sold.

C.TV commercials cost much and they do influence us in one way or another.

D.Brainwashing must be introduced to sell something on TV.

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题型:单项选择题

For many years it was common in the United States to associate Chinese Americans with restaurants and laundries. People did not realize that the Chinese had been driven into these occupations by the prejudice and discrimination that faced them in this country.
The first Chinese to reach the United States came during the California Gold Rush of 1849. Like most of the other people there, they had come to search for gold. However, either because the Chinese were so different from the others or because they worked so patiently that they sometimes succeeded in turning a seemingly worthless mining claim into a profitable one, they became their scapegoats of their envious competitors. Often they were prevented from making their claims; some localities even passed regulations forbidding them to own claims. The Chinese therefore started to seek out other ways of learning a living. Some of them began to do the laundry for the white miners; others set up small restaurants.
In the early 1860’s many more Chinese arrived in California. This time the men were imported as work crews to construct the first transcontinental railroad. They were needed because the work was so dangerous, and it was carried on in such a remote part of the country that the railroad company could not find other laborers for the job. As in the case of their predecessors, these Chinese were almost all males and like them too, they encountered a great deal of prejudice.
When times were hard, they were blamed for working for lower wages and taking jobs away from white men, who were in many cases recent immigrants themselves. Anti-Chinese riots broke out in several cities.
Most of today’s Chinese Americans are the descendants of some of the early miners and railroad workers. Those immigrants had come from the vicinity of Canton in southeast China, where they had been uneducated farm laborers. The same kind of young men, from the same area and from similar humble origins, migrated to Hawaii in those days. There they fared far better, mainly because they did not encounter hostility. Some married native Hawaiians, and others brought their wives and children over. They were not restricted to Chinatowns, and many of them soon became successful merchants and active participants in general community affairs.
The high regard for education which is deeply imbedded in Chinese culture, and the willingness to work hard to gain advancement, are other noteworthy characteristics of theirs. This explains why so many descendants of uneducated laborers have succeeded in becoming doctors, lawyers and other professionals.

The Chinese immigrants in Hawaii ______.

A.faced worse conditions than other states

B.got on much better than those in other states

C.encountered the same hostility

D.were restricted to Chinatowns

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