试题与答案

设计与消费的关系是设计与经济关系的具体化，同时也是其关系最生动的体现之一以下选项中，

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题型：单项选择题

题目：

设计与消费的关系是设计与经济关系的具体化，同时也是其关系最生动的体现之一以下选项中，（）不属于设计与消费的关系

A.消费是设计的消费

B.设计为消费服务

C.消费创造设计

D.设计创造消费

答案：

参考答案：C

考点：中级广告设计师考试中级广告设计师考试题库
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题型：阅读理解

In the West, advertisements are the fuel that makes mass media work. Many TV stations, newspapers, magazines, radio stations are privately owned. The government does not give them money. So where does the money come from? From advertisements. Without advertisements, there would not be these private businesses.

Have you ever asked yourself what advertising is? Through the years, people have given different answers to the question. For some time it was felt that advertising was a means of "keeping your name before the public" And some people thought that advertising was "truth well told" Now more and more people consider it in this way; Advertising is the paid, non-personal, and usually persuasive presentation of goods, services and ideas by some certain sponsors (发起人) through various media

First, advertising is usually paid for. Various sponsors pay for the advertisements we see, read, and hear over the various media. Second, advertising is non-personal. It is not face-to-face communication. Although you may feel that a message in a certain advertisement is aimed directly at you, in reality, it is directed at large groups of people. Third, advertising is usually persuasive. Directly or indirectly it asks people to do something. All advertisements try to make people believe that the product, idea, or service advertised can benefit them. Fourth, the sponsors of the advertisement must show their names. From the advertisement, we can see if the sponsor is a company, or a single person. Fifth, advertising reaches us through old and modem mass media. Included in the old media are newspapers, magazines, radio, television, and films. Modem media include emails, matchbox covers, and boards on top of buildings.

9. The existence of the privately owned mass media depends on the support of ________.

A. the government     B. their owners’ families      

C. advertisements       D. the TV stations

10. The passage seems to say that different ideas of advertising are given due to ________.

A. the change of time                      B. the subject of the advertisements

C. people’s age difference                    D. people’s different opinions

11. Which of the following is considered modem mass media?

A. Newspapers.       B. Emails.        C. Magazines.          D. Films.

12. According to the passage, which of the following statements about advertisements is NOT true?

A. The sponsors are always mentioned.       

B. Advertising must be honest and humorous.

C. There is the description of things advertised.         

D. Advertising is meant for large groups of people.
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题型：单项选择题

天星会计师事务所接受ABC股份有限公司(以下简称ABC公司)的委托对其2007年度财务报表进行审计，天星会计师事务所派出李明担任项目负责人，李明在执行ABC公司投资相关项目的审计时，发现以下情况，请代为作出正确的判断。

ABC公司2007年3月5日以银行存款购入甲公司已宣告但尚未分派现金股利的股票100 000股，作为交易性金融资产，每股成交价19.6元，其中0.4元为已宣告但尚未分派的现金股利，另外支付相关税费等交易费用8 000元，则ABC公司的下列会计处理正确的是( )。

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B．借：交易性金融资产 1 920 000
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贷：银行存款1 968 000

C．借：交易性金融资产1 968 000
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D．借：交易性金融资产 1 920 000
投资收益 8 000
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贷：银行存款 1 968 000
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