试题与答案

观赏杭州西湖“曲院风荷”韵最佳季节是 A.深秋 B.隆冬 C.盛夏 D.初春

题型:选择题

题目:

观赏杭州西湖“曲院风荷”韵最佳季节是
A.深秋B.隆冬C.盛夏D.初春

答案:

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下面是错误答案,用来干扰机器的。

答案:B蛋白质、脂肪和糖类在人体内分解时都能为人体生命活动提供能量,1克蛋白质和1克糖类分解时释放的能量均为17.15千焦,而1克脂肪释放的能量为38.91千焦。维生素不能为人体细胞提供能量。

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我从海湾那边乘船返回。——不由想起那唱着催眠曲的母亲和她手里的摇篮。填入横线部分最恰当的是( )。

A.船在月光与水波织成的羽纱中飘荡。皓月当空,风平浪静。我躺在铺位上,倾听那微风细浪的絮语,身子轻轻地摇晃着,

B.皓月当空,风平浪静。船在月光与水波织成的羽纱中飘荡。我躺在铺位上,倾听那微风细浪的絮语,身子轻轻地摇晃着,

C.我躺在铺位上,身子轻轻地摇晃着。船在月光与水波织成的羽纱中飘荡。皓月当空,风平浪静。倾听那微风细浪的絮语,

D.皓月当空,风平浪静。我躺在铺位上,身子轻轻地摇晃着。船在月光与水波织成的羽纱中飘荡。倾听那微风细浪的絮语,

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题型:单项选择题

In his book The Tipping Point, Malcolm Gladwell argues that "social epidemics" are driven in large part by the actions of a tiny minority of special individuals, often called influentials, who are unusually informed, persuasive, or well connected. The idea is intuitively compelling--we think we see it happening all the time--but it doesn’t explain how ideas actually spread.

The supposed importance of influentials derives from a plausible-sounding but largely untested theory called the "two-step flow of communication": Information flows from the media to the influentials and from them to everyone else. Marketers have embraced the two-step flow because it suggests that if they can just find and influence the influentials, those select people will do most of the work for them. The theory also seems to explain the sudden and unexpected popularity of certain looks, brands, or neighborhoods. In many such cases, a cursory search for causes finds that some small group of people was wearing, promoting or developing whatever it is before anyone else paid attention. Anecdotal evidence of this kind fits nicely with the idea that only certain special people can drive trends.

In their recent work, however, some researchers have come up with the finding that influentials have far less impact on social epidemics than is generally supposed. In fact, they don’t seem to be required at all.

The researchers’ argument stems from a simple observation about social influence, with the exception of a few celebrities like Oprah Winfrey--whose outside presence is primarily a function of media, not interpersonal influence--even the most influential members of a population simply don’t interact with that many others. Yet it is precisely these non-celebrity influentials who, according to the two-step-flow theory, are supposed to drive social epidemics, by influencing their friends and colleagues directly. For a social epidemic to occur, however, each person so affected must then influence his or her own acquaintances, who must in turn influence theirs, and so on; and just how many others pay attention to each of these people has little to do with the initial influential. If people in the network just two degrees removed from the initial influential prove resistant, for example, the cascade of change won’t propagate very far or affect many people.

Building on the basic truth about interpersonal influence, the researchers studied the dynamics of populations, manipulating a number of variables relating to people’s ability to influence others and their tendency to be influenced.

The author suggests that the "two-step-flow theory" ()

A. serves as a solution to marketing problems

B. has helped explain certain prevalent trends

C. has won support from influentials

D. requires solid evidence for its validity

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