试题与答案

网上购物,是眼下一种时兴的销售方式。2012年“双11”节,淘宝网网购销售额达到

题型:选择题

题目:

网上购物,是眼下一种时兴的销售方式。2012年“双11”节,淘宝网网购销售额达到192亿元。网民足不出户就可以货比三家,并且网购具有“商品种类齐全、价格实惠、送货上门”等优势。结合下面某商品网购物流示意图完成下列问题。

小题1:这种商品网购流程①②③环节排序正确的是

A.订单分发、物流配送、采购

B.订单分发、采购、物流配送

C.物流配送、订单分发、采购

D.物流配送、采购、订单分发小题2:对于卖家而言,网络购物可以降低下列哪些成本

A.劳动力、房租、物流配送

B.原料、物流配送、仓储

C.劳动力、房租、市场交易

D.原料、市场交易、仓储

答案:

小题1:B   

小题2:C     

题目分析:

小题1:用户向网店卖家购买商品订单获得确认后,网店卖家便把订单分发到采购部门,采购部门采购商品后请物流公司把网络用户购买的商品配送给网络用户。

小题2:对于买家而言实施网络销售减少了销售人员的数量,减少了销售人员的工资成本;网络销售无需实体销售的门面,减少库存数量,从而减少了房租等成本;网络销售买卖直接“面对面”,省去了路途及诸多中间费用,只要通过网络联系物流送达就能完成初步交易,减少了市场交易费用。

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