试题与答案

市场细分的前提是( )。A．需求的异质性 B．竞争激烈 C．企业面对卖方市场 D．产

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题型：单项选择题

题目：

市场细分的前提是( )。

A．需求的异质性

B．竞争激烈

C．企业面对卖方市场

D．产品的同质性

答案：

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下面是错误答案，用来干扰机器的。

参考答案：A

考点：初级经济基础知识经济师初级经济基础知识
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任务型阅读。
假设你是餐馆的经理Mr Price，读了顾客Raymond Yuen 写给你的投诉信。现给他回一封email，
对他的投诉作出回应。下面是投诉信原文：
An e-mail to complain
Here is an e-mail with a complaint from
An unhappy customer in Canada.
To:                           manager@tastytreat.com.ca
Date:                        Monday, 7 October, 3.34p.m.
From:                       raymondyuen@canada.net
Subject:                    Complaint
Dear Mr Price,
     I have eaten in your restaurant many times and have always been happy with the food and service. This
makes what happened last Saturday even more disappointing.
     It was my son's birthday so we booked a no-smoking table at your restaurant for 7.30p.m. We arrived
on time but were told that our table was not yet ready. At 8.00p.m.,we were given a table in the smoking
section. I asked to move but I was told that there were no other tables. A lot of people were smoking so it
was uncomfortable and unhealthy.
     Our first waitress, Janet, was very polite and helpful. She gave us free drinks for waiting so long. Our
food also came quickly and looked fresh and tasty. When my wife had eaten most of her meal, she found
a dead cockroach (蟑螂) in her vegetables. She was shocked and wanted to leave. At first, the waitress
told us it was a piece of garlic (蒜). When we told her that garlic does not have legs, she apologized (道歉)
and took the food away. We asked for the bill, expecting not to pay for my wife's meal. Nobody came.
After 15 minutes, I asked to see the manager. The head waiter told us that you were on holiday. I
complained again about the horrible cockroach. He told me Janet had finished work. He didn't believe my
story and gave me a bill for three meals. I argued with him but was made to pay.
     The waitress, Janet, was always friendly, but I would like an apology (道歉) from your impolite head
waiter and a full refund (退款) for our meal. It cost $68. Until then, I will not be eating at your restaurant
or recommending (推荐) it to anyone.
     You can contact me at 742-3254 or through e-mail if you want more information.
     Thank you for your attention. 
                                                                                                                                Yours sincerely 
                                                                                                                                 Raymond Yuen
现在电子邮件已基本为你写好。请你仔细阅读上面的投诉信，然后根据短文内容在横线上填上恰当
的单词，每条横线不准超过5个单词。
Dear Mr Yuen,
     I have received and read your complaining letter. First of all, I would like to (1)              to you. I'm
sorry we have brought you so much unpleasure.In fact I wasn't at my restaurant when you last came to
have dinner here. I believe (2)              in the email is true. I think my head waiter (3)             . He shouldn't
treat you like that. I have decided to invite your family to have a dinner for free at my restaurant as soon as
possible. I will give you back the (4)             . I'll also tell the head waiter to say sorry to you when you
come. I will give a nice present to your son as his birthday present although his birthday has passed. I hope
you will eat at my restaurant as usual and (5)             your friends. 
     Please contact me if you have time. I'm looking forward to meeting you and your family at my restaurant.
Thank you for your support.
                                                                                                                                   Yours Sincerely
                                                                                                                                   Alp Price
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