试题与答案

行业竞争结构分析的五因素模型中最重要的竞争力量是( )。A.行业新进入者的威胁 B

题型:单项选择题

题目:

行业竞争结构分析的五因素模型中最重要的竞争力量是( )。

A.行业新进入者的威胁

B.供应商讨价还价的能力

C.现有企业的竞争

D.替代品的威胁

答案:

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题型:阅读理解

B

As the summer comes, the exhausted consumers start paying attention to the latest cooling devices(仪器)in the market. With the competition rising ,buying an air conditioner (AC) is no longer a big deal; moreover the easy finance schemes make it a device for every life.

Design

Though it carries the standard design for AC, yet it looks elegant(优雅的) when fixed on your wall. As AC is exposed to exterior(外部的)climate, it is bound to get damaged and bring maintenance cost if not taken proper care of. But Haier has solved this problem by providing an anti-corrosion(抗腐蚀的)body to all its AC. It has a remote control which provides you with ultimate flexibility and you can operate it from every corner of your room.

Key Features

It’s proved that this AC steals the show by offering 1tonne cooling capacity at the EER of 9.47. This means it operates at low power and thus helps you save great energy, and consequently it wins popularity with customers. The rotary compressor(旋转式压缩机)is the secret behind its smooth and silent operation, which makes it suitable for public and silent areas.

Core Information

Apart from the above features, it attracts consumers by its unique anti-bacterial filters(过滤器), which act as a favor to your health by destroying the harmful germs and bacteria and make you breathe very clean air.

Advantages and Disadvantages

The anti-bacterial filters prove to be a favor for our respiratory system(呼吸系统). When compared to other famous brands such as Samsung, Onida, and LG, it offers great functions at a very friendly price. However, it lacks some additional filters which are seen in other expensive brands like Electrolux EA12SCRLA1.

Conclusion

It’s a masterpiece(杰作) due to its silent operation and uniform(均速的)cooling. Thus, if you desire cool air, then just switch to this AC and feel the magic.

59. It can be inferred from the passage that __________.

A. most customers are not satisfied with the latest AC

B. the price of AC has been lowered due to the fierce competition

C. Haier AC has special functions but no desirable shapes

D. the real secret behind Haier AC’s silent operation hasn’t been published yet

60. The underlined words “steals the show” can be replaced by________.

A. learns key technologies secretly          B. puts theories into practice scientifically

C. attracts more attention and praise         D. shows some advantages and disadvantages

61. Which of the following plays an important role in guaranteeing our health?

A. The anti-corrosion body.                B. The remote control system.

C. The rotary compressor.                 D. The anti-bacterial filters.

62. Compared with other brands, Haier AC’s biggest advantage lies in ________.

A. the standard design                    B. the low maintenance cost

C. the best after-sales service                  D. the great functions at a low price

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